Overview

Establishing a consistent brand image is a fundamental part of marketing. Ensuring that consistency, however, can be a challenge for marketers, particularly in organizations with sales teams, distributors or franchises scattered across geographies. Web-to-Print (Digital Storefront) technology offers a solution that keeps team members on brand and on message while allowing them to capitalize on local market opportunities.

Kirkwood’s web-to-print solution utilizes the latest online technology to provide your network a powerful platform capable of managing the distribution and production of your direct mail and marketing materials.
We build each custom branded site to provide an easy way to coordinate and version your direct mail campaigns, promotional advertising, printed collateral, digital assets and promotional items across your local or national network.

Advantages

Build

Manage

Distribute

Store

Provides on-demand marketing support through
customizable templates

• Supports localized marketing
• Lowers marketing supply/distribution chain costs
• Helps marketers shift from being a reactionary "watch dog" to building your brand
• Manage static, dynamic & cross-media campaigns
• Streamline your design, production and delivery processes
• Fulfill online orders on-demand
• Combine consistent branding with local messaging
• Track orders, deliveries and responses
• Eliminate maintenance of outdated stock
• Define trigger points and actions

Attributes

Multiple Users/Compliance
Individualized access & controls
Single Sign-On (SSO)
Approvals
Customized Profiles

Storefront & Ordering
Divisions
Catalog
Site Dashboard
Integrated Overview
Item Editor
​
Inventory Control
Item Types
Typesetting/Dynamic Page Layout
Quotes

Static Items without Inventory 
Bindles/Kitting
Shipping Rate Tools
Content Library

Managing Orders 
Order Manager
Billing Options
Budget Control
Reporting
Email Template
Mass Ordering 

Ordering Delivery Options
Job Routing Options
Imposition
MIS Integration
ERP Integration

A few examples of our Digital Storefront projects

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Simple, Elegant, Effective

We’ve created custom Digital Store Front's for small, medium, and large organizations around the world. Whether you need a simple portal for standard stock items or a comprehensive portal for the ordering and aggregation of your marketing materials, we can provide a wide variety of options for you.

Your Brand, Our Brains

Our flexible, scalable system offers the broadest range of cross-media publishing services available under one platform. We can do custom integration with other systems through our robust API, or work with your team to integrate your legacy solution.

Empower your company to grow with Kirkwood's web-to-print solutions and marketing asset management.

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