KIRKWOOD PRINTING - Offset | Digital | Wide Format | Direct Mail | Branded Merchandise
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THE STYLE


Just as you want to make sure your format fits with your message, it is equally important to create a visual style that corresponds to, and also enhances, your message.

First impressions are forever. 
​Your advertisement has five seconds to capture a potential customer's attention and motivate them to keep reading.
​
Varnishes & Coatings
If you want to give your piece some extra pop, opt for varnishes and coatings, which when applied during the production process can further enhance the appearance of the piece and protect the surface of the printed sheet.  

Technology
By using digital based Variable Data Printing (VDP), you can personalize your mailing to create a tailor-made message.  Adding Generic or Personalized landing pages (GURL's and PURLs) and Quick Response (QR) codes which can lead customer to microsites or campaign webpages, thereby engaging them in the next layer of the marketing campaign.  

Inserts
Including inserts like cards, stickers, surveys, contests or small gifts is a classic technique that gets customer's attention and can help keep your company's name in the forefront of their minds. 


Dimensional & Interactive
One of the most exciting things you can do with direct mail is to send someone a flat mail piece that when opened becomes dimensional and interactive.  Whether it expands like a flower or features a pop-up, it is hard to beat these techniques for sheer surprise and making a distinct impression. 

Sensory
If there is one approach that can compete with dimensional and interactive campaigns in terms of being unforgettable, it is the use of sensory effects.  Through printing methods that can imbed elements like micro-encapsulated scenting materials or coatings, you can create mail that your audience will never forget.  ​

CONTACT YOUR SALES REPRESENTATIVE

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DIGITAL 
OFFSET
UV OFFSET
INKS
4/C Process, Spot Color, Opaque White 
4/C Process, Spot Color, Opaque White, Metallic, Fluorescent, Varnishes
UV  -  4/C Process, Spot Color, Opaque White, Metallic, Fluorescent, Varnishes
COATINGS
Offline
(Inline)
​Aqueous, Varnish,  Regular Soft-touch
(Inline)
​Aqueous, Varnish,
​Super Soft-touch 
FINISHES
Personalized content, Wide-format textured substrates, other processes offline

​(Offline)
​
Emboss/Deboss
Die-cut
Lasercut
Foil

​(Offline) 
​Emboss/Deboss

Die-cut
​Lasercut

Foil
​Sandpaper coating

CONTACT US FOR MORE INFORMATION
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ABOUT
FIND YOUR SALES REPRESENTATIVE
CAREERS
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​​CONTACT US
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904 Main Street, Wilmington, MA  01887
​545 8th Avenue, New York, NY  10018
​(978)-658-4200                                                   
​Copyright® 2022 Kirkwood
PROMOTIONAL PRODUCTS
  • ABOUT
    • History
    • History
    • Global Compliance Principals >
      • Compliance
      • QUALITY ASSURANCE
      • Diversity & Inclusion
      • SUSTAINABILITY 2022
  • CAREERS AT KIRKWOOD
    • OPEN POSITIONS
  • CUSTOMER PRODUCTS
  • PROMOTIONAL PRODUCTS
  • OUR PRODUCTS
    • Offset >
      • Projects
    • Digital >
      • Indigo
      • Wide Format
      • Digital Finishing
      • ANIMATED COMMUNICATIONS
    • Kirkwood Direct
  • NEWS/INFORMATION
    • BLOG
    • AWARDS
  • UPLOADS/DOWNLOADS
    • CLIENT UPLOAD FILES
    • RESOURCES/DOWNLOADABLE
  • CONTACT US
    • THE KIRKWOOD EXECUTIVE TEAM
    • MEET THE SALES TEAM